Are you looking for Stockholm souvenirs? There are lots of fun and unique products to buy or bring home as gifts to friends and family.

Souvenirs are one of the best ways to tell your loved ones that you are thinking about them while traveling. And it’s also something that’s fun to buy to yourself as a memory from your trip.

So, do you want to know what to buy in Stockholm as a souvenir? Then continue reading below, because here’s a list of the top 10 things to buy in Stockholm!

Salty licorice

Salty licorice is something that you’ll either love or hate. Personally, I love love love salty licorice, it’s my favorite candy. But I have family and friends who are not Swedish who say it’s the most disgusting thing they’ve ever tasted.

But one thing is for sure. It’s a must for you to try it when you’re in Stockholm. Make sure to buy some for your friends and family as well, so they can have a taste of Swedish candy!

Cheese slicer

Many Swedes love to have cheese on their sandwiches in the morning. In many countries worldwide you buy sliced cheese in packages, this is not how we do it in Sweden. In Sweden, you buy a whole piece of cheese and then use your cheese slicer (osthyvel in Swedish). This way you get a fresh piece of sliced cheese every morning.

It’s much more delicious and often more affordable than buying the sliced cheese in the store. A cheese slicer is cheap to buy, and you can buy it in almost every store that sells things for your home.

You can buy it in stores such as; Åhlens, Cervera, and in the kitchen section in the department store NK etc.

osthyvelPhoto: Shutterstock

Svenskt Tenn – Stockholm souvenirs with excellent quality

If you’re looking for Swedish interior, then I can recommend visiting the shop, Svenskt Tenn. It’s located on Strandvägen 5, and it’s one of the most popular shops when it comes to interior. In this store, you can shop for beautiful trays, furniture, vases, and candle holders. There are many nice things to buy here with excellent quality. This is more of a luxury interior store in Stockholm, so be prepared that the prices are quite high.

If you’re looking for some good quality interior stuff from Stockholm, then this is the store to visit! Here you can find nice things for your home, as well as beautiful gifts for your loved ones.

Dala Horse

The famous Dala Horse does not originate from Stockholm, but it’s still a nice souvenir to buy when you’re in the capital of Sweden. This is such a thing many Swedish people have in their home as a decoration – it’s very Swedish and they’re also super cute.

The traditional red Dala Horse is made in Mora in the region of Dalarna. These horses have been popular since the 1600s, but back then they were mostly used as toys for kids.

You can buy these beautiful wooden horses at the Nordic Museum (Nordiska Museet), which is a museum that you should check out when you’re in Stockholm!

souvenirs in Sweden

Photo: Shutterstock

Swedish butter knife

In Sweden we do not use a regular knife for our butter, instead, we use a special butter knife. The most popular ones are the wooden butter knives, and these you can shop almost everywhere in Stockholm.

You can shop wooden butter knives in stores such as; Designtorget, Cervera, Åhlens, NK etc. I know at Cervera you can shop some really nice wooden butter knives with a hand-painted design. 

Cloudberry jam

You might be familiar with Swedish lingonberry jam, which is something we love to eat with our meatballs and mashed potatoes. But have you ever heard about cloudberry jam? In Sweden, we call the cloudberries for “the gold of the forest”. They’re super delicious but hard to find and pick.

In the supermarkets, in Stockholm, you can buy a jar of cloudberry jam. It’s really good to ice cream, on waffles (with whipped cream), to cheesecake or to brie cheese. There are so many things you can use the cloudberry jam for – it’s only your imagination and tastebuds that can set the limits.

Cloudberry jam is called “hjortron sylt” in Swedish, so that’s what you have to look for when you’re in the supermarket.


Photo: Shutterstock

Design Torget – Big selection of Stockholm souvenirs

Designtorget is another shop that sells Scandinavian design. Here you can find everything from furniture and travel accessories to electronics and things for your kitchen. You can find many nice and handy things in this store, even gifts for your loved ones.

They have really nice trivets (where you put your hot pots and pans) with a minimalistic but fun design. I would go for the ”Sweden” or ”Stockholm” trivet if you want to have a useful but memorable souvenir from Stockholm. They’re not too expensive and cost around 250 SEK each.

You find the store Designtorget in these three locations in central Stockholm:

  • Kungsgatan 52
  • Centralplan 15
  • Sergelgången 29

This is a great store to go shopping for Stockholm souvenirs since they have so many good things to choose from!

Swedish haircare & skincare products

There are several good brands in Sweden when it comes to hair- and skincare. If you’re looking for hair care products I can highly recommend Maria Nila, and for skincare, I recommend Estelle & Thild and Emma S. All of these brands are cruelty-free, and I think most of Maria Nila’s products are vegan too.

I’ve got products from all of these brands, and they’re seriously the best I’ve ever tried – especially the haircare products from Maria Nila and facial creams from Emma S. Emma S also sell their own perfumes, which smells really good as well.

If you want to buy these kinds of products in Stockholm, then I can recommend visiting the stores: Kicks, Åhlens, and Lyko + Sephora might have as well.

swedish skin and haircare

Lagom book

In Sweden, we have something called Lagom. Lagom means ”Not too little. Not too much. Just right.” and is a something that most Swedes live by. You can say that Lagom is a lifestyle and a habit of mind.

There is Lagom in everything we do in Sweden – from what we eat, what we wear, how we work and how we live. Lagom is a mindset for living a balanced and happy life.

If you want to learn more about the concept of Lagom, then I can recommend you to buy the book ”Lagom: The Swedish Art of a Balanced Life”. Not only is Lagom something that’s really Swedish, but it’s also something you can learn from.

You should be able to find this book at the bookstore called Akademibokhandeln. 

Swedish loose candy – One of the yummiest Stockholm souvenirs!

If you or someone you know have a sweet tooth, then this is the ultimate Stockholm souvenir to buy. In all the supermarkets in Stockholm, you’ll find a candy section where you can buy loose candy. The best thing about loose candy is that you can pick all different kinds of candy and make your own special mix.

Just don’t forget to try the salty licorice, which is something we Swedes love!

Loose candy

Stockholm souvenirs for kids:

When traveling you might want to buy something for the little ones back home. These things below are great souvenirs for kids, or maybe for yourself if you’re childish like me. For example, Moomin Valley merchandise is popular among both kids and adults.

Pippi Långstrump Merchandise (Pippi Longstocking)

Pippi Långstrump is one of the worlds most famous characters when it comes to children’s books and movies. In Stockholm, you can buy stuffed animals and other Pippi Långstrump merchandise that kids will love. I’m not sure if you can find dubbed books and movies in Stockholm, but that’s something you can just ask the staff in the stores.

Viking helmet

In the souvenir shops of the old town, you’ll find funny Viking helmets almost everywhere. If you have or know a little kid that loves to dress up, then this is a great gift. Or why not buy it as a souvenir for a goofy friend?

Moomin Valley merchandise – Stockholm souvenirs for kids and adults

In Stockholm, you can buy Moomin Valley merchandise. There are several shops in old town that sell this kind of stuff, and you also find some in stores such as Åhlens and Cervera.

I can recommend buying the Moomin mugs with different characters – they’re useful and also super cute.

They also sell plates, big bowls, trays and other stuff that are Moomin themed.

Moose stuffed animal

When strolling around in the old town of Stockholm you’ll stumble upon many shops selling Swedish things, and one of those things are stuffed animals looking like a moose.

Sweden is quite famous for its wild moose, so that’s why this makes such a great gift for children!


Brio was founded in 1884 in Sweden and is one of the most famous toy companies in the country. Some of the classic toys include the train railways, ”learn to walk” wagon, the clown (not a creepy one), and the pull-along dog.

A toy from Brio is a classic Swedish gift for children!


Babblarna is a Swedish language training resource that has taken Sweden by storm. It has become one of the most popular shows among small children in Sweden, including my nephew in New York.

In the show, you meet the characters Babba, Bibbi, Bobbo, Diddi, Dadda, and Doddo. Kids can watch Babblarna in both English and Swedish on YouTube.

So if you have a kid that’s a fan of Babblarna, you can buy a stuffed animal of your kid’s favorite characters. You can find them in the Åhlens stores in Stockholm.

Stockholm souvenirs online:

If you didn’t have time to shop for souvenirs in Stockholm or if you simply didn’t have any room in your suitcase, then I can tell you that you can order some great Stockholm souvenirs online.

Svenskt Tenn is one of the most popular stores in Stockholm when it comes to Swedish interior – both among locals and tourists. Here you can shop beautiful trays, candle holders, furniture, vases, and even wedding gifts. They have so many beautiful (and good quality) things to choose from.

The good thing about this store is that they have an online shop where you can place orders within Europe, and also to North America, Asia, and Australia.

This is the shop to go to if you’re looking for some beautiful good quality Stockholm souvenirs online. I have myself a couple of things from Svenskt Tenn, like most other Swedes!

Do you have any further questions about Stockholm souvenirs? Leave a comment below!